PharmaResearch Takes Aim at the American Anti-Aging Market
Opened PharmaResearch USA, the company’s subsidiary in the US, to fully expand REJURAN® and other products
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PharmaResearch (CEO Thinkyou kim and Ki-seock Kang), which announced its journey to become a truly global company earlier this year, is taking aim at the US market, the center of the global anti-aging market.
The company has recently unveiled plans to establish its subsidiary PharmaResearch USA in California, the US, and expand its presence in the US with REJURAN®, its flagship anti-aging product.
REJURAN®, which has established itself as one of the most popular anti-aging products in Korea, has already become the most trusted anti-aging brand in approximately 20 countries around the world, including China, Japan, Singapore, Thailand, and Ukraine.
Yu-jin Jung, the head of PharmaResearch USA, said, "At a time when the American skin care market is worth KRW 100 trillion, there is a lot of interest in K-beauty and K-anti-aging among Americans. We will continue the dominance of REJURAN® into the US market, with more aggressive marketing campaigns focused on REJURAN Cosmetics."
As part of its efforts to advance into the American market, PharmaResearch also took part in the Aesthetic Show in Las Vegas from June 6 to 9, 2023.
In the Aesthetic Show, the company introduced the REJURAN® product line, including REJURAN® Cosmetics, REJURAN®, and Inner Beauty, while showcasing its patented DOT™ (DNA Optimizing Technology), the company’s proprietary manufacturing method for PN/PDRN, which drew a lot of attention from participants.
"We gained confidence from the Aesthetic Show that we can expand REJURAN®’s presence across the US," said an official from PharmaResearch. "We will continue to develop skin care solutions for the American market and become one of the most beloved anti-aging brands in America."
PharmaResearch is a regenerative medicine-based biopharmaceutical company which manufactures and markets pharmaceuticals, medical devices, cosmetics, and dietary supplements based on DOT® PDRN and DOT® PN, materials for tissue regeneration. Some of the company’s most popular products include Rejuran®, Rejuviel®, Conjuran®, Rejuran® Cosmetics, Re-An® Eye Drops, RejuDerma®.